Creating contents during pandemic may come as a challenge. We have to figure out a way to structure our posts given a proper flow of messaging. It is important to keep up with relevant posts—it has to make sense and must connect naturally to our identified audience. Yet let us not forget that this campaign must still be anchored to the social media map prepared prior to COVID-19. What’s on...
Companies line up a lot of reasons why they are making social media profiles; these online goals should not just be focused with one and ignore the other. It should be a consolidated digital marketing strategy capturing all the objectives.
We don’t just create a Facebook fanpage to put on sale our items or we post only to showcase how awesome our company is. So the next time we draft our...
Creating a social media page must have a plan. You just don’t create company profile out of a bandwagon or the sheer excitement of seeing your logo online. You should properly think about what to post and how to effectively converse with your followers. Spend some time with your Digital Marketing Team/Consultants and collectively evaluate what your brand is all about and how do you like it to...